GingerCup startup Bangalore
Gingercup- Marketing with cups !! GingerCup is a startup based in Bangalore that takes marketing strongly and personally.
Local BangaloreTeam 
Marketing is brought close to the action by GingerCup. This represents the personalised branding approach that GingerCup delivers towards its customers. The philosophy they believe in is 'easy but complex'. The service offering is plain, "the coffee cup with the brand's logo on it," but it is complex how the marketing plan emerges from this coffee cup. This is the story of GingerCup.
To boost their brand presence, they use good old conventional marketing platforms.
The beautifully made cups are then printed at no cost and distributed. Before even selling it, the target market is strategically chosen. The objective is to ensure that the brand is heard when they drink their tea/coffee Cup Branding is a concept that introduces the ad to the target group in a non-intrusive manner within a clutter-free environment which gives them an opportunity to stimulate discussions around the brand. The channel has an exposure time of 5–7 minutes which makes it even more attention-grabbing and effective. It is a breath of fresh air in the conventional advertising industry. As an offline marketing agency, their main objective is to make the brand recognisable at schools, universities, corporate offices, railways, airports, and other high traffic locations through high-quality marketing on coffee and teacups.
''Traditional marketing is always accepted by people''.
